Las narrativas transmedia y el futuro de la industria de contenidos

Authors

  • Francisco Albarello Universidad Austral, Argentina

Keywords:

narrativas transmedia, convergencia, consumo, industria de contenidos, jóvenes

Abstract

José María Benito, subdirector de la Facultad de Comunicación Villanueva (adscrito a la Universidad Complutense de Madrid), explica en esta entrevista qué entiende por narrativas transmedia y su influencia en la industria de contenidos. También se anima a aventurar algunas hipótesis sobre el futuro del consumo de este tipo de relatos por parte de los jóvenes.

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Published

2013-12-16

Issue

Vol. 2 No. 2 (2013): Monographic: Public policies in communication

Section

Reports

License

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How to Cite

Las narrativas transmedia y el futuro de la industria de contenidos. (2013). Austral Comunicación, 2(2). https://ojs.austral.edu.ar/australcomunicacion/article/view/78