“Brian Solis. The end of business as usual. Rewire the way you work to succeed in the consumer revolution: New Jersey, John Wiley, 2012, 320 pp. ISBN 978-1-118-07755-9 (edición en papel) / ISBN 978-1-118-17158-5 (versión e-book para Kindle de Amazon)”, AUCOM, vol. 1, no. 2, pp. 207–209, Nov. 2012, Accessed: Oct. 14, 2025. [Online]. Available: https://ojs.austral.edu.ar/australcomunicacion/article/view/40